World Wonders Web

Here is the next tip ( #3 ) to boost your Adsense revenue.

#3 Pick the right Adsense display format – The display type / “Adsense display format” you pick for your web pages is very critical for a successful campaign. The format that performs well on site A may not do well on site B. It requires significant amount of research and web knowledge to decide the format(s) that are suitable for each of your web pages.

By right adsense display format I mean,

a) format that fits to your sites layout.

http://www.123goa.com/

b) format that fits to your sites resolution.

http://www.indiweblinks.com

c) format that fits well to your content presentation.

http://www.123indiaonline.com/

d) format that effectively utilizes the space on your web pages.

http://www.indiweblinks.com

e) proven formats recommended by previous researches . Some of the statistics shows that large rectangle has better CTC .

https://www.google.com/adsense/large-rectangle

Please refer the following urls for a complete listing of the various display formats

https://www.google.com/adsense/adformats

You can also view the sample placement on https://www.google.com/adsense/leaderboard

How to decide the best adsense format

a) create channel and pick the ad format that you think the best

b) review the click % for 10,000 or 25000 impressions

c) create another channel and change the ad format

d) review the click % for 10,000 or 25000 impressions

e) repeat the above cycle for 2-3 times and take the average

f) Compare the results to decide the best ad formats.

Disclaimer: These tips are indented to demonstrate the various methods you can try out. Some of these may not work well for your site and layout. So it is up to you to research and figure the tip(s) that works well for you. Also many of these tips are generic and may not be a new tip for you. But there are several website owners who just started the ABC’s of Adsense and some of the tips are targeted purely for beginners/first timers.

About Author: Bejoy Mathew, PMP is an Internet specialist with 10+ years of experience on various Internet technologies. He has successfully implemented 100+ web projects by performing various roles like web designer, programmer, web architect, web engineer, Technical Lead, Project Manager, Database Specialist, Project coordinator, offshore coordinator, SEO, Adsense implementer etc.